About us


NLS Insurance is a company that was founded on the 4 core values of Honesty, Education, Integrity & Service. Our founder, Bill Rohac, saw that most financial services companies seemed to be transaction-based rather than solution-based. His goal is to make sure that individuals own the product that best suits their goals and needs. He prides himself on educating his clients and walking alongside them every step of the way. This client first mindset is part of the reason he is the preferred provider for several first responder groups. Although this solution-based platform works especially well for public sector employees/pensioners, medical professionals, and small business owners, it also works well for all professions. At NLS Insurance, we believe in doing what is best for our clients.


Bill Rohac is the founder of NLS Insurance. He has had much success while wearing many hats in his life. He served in the US Army from 1988-1992, serving as an Airborne Ranger with A Co. 2/75th Ranger Battalion and is a combat veteran. After leaving the military, Bill was hired as a Police Officer with LVMPD. In 1998, after four years of serving the Las Vegas community, he had a severe on-the-job back injury that led to his retirement from the police department. Over the next seven years, Bill worked as a manager in the insurance and banking industry. (He had providentially obtained his insurance and securities licenses in 1995.) Then in 2004, he was appointed as the CEO of an international, privately held investment company based in Geneva, Switzerland. Bill’s international experience allowed him the opportunity to consult and advise several significant companies and nations in Eastern Europe and Africa. After leaving the company in 2007, Bill continued to work as an independent consultant in international business. However, his true passion is serving clients and their families, especially first responders. This is the reason he founded NLS Insurance in 2012.


You work hard for family, and your retirement benefits. Understanding what you have and how to maximize those benefits is extremely important.


Making sure you have sufficient income outside of your benefits is extremely important. We'll help show you how to maximize your income plan.


The benefits available to you are for when life doesn't go quite right. Understanding why you have certain benefits available is where we come in.


Purposefully planning for your family's success is crutial to any First Responder. We have an easy planning process to help you cover who you care about most.

Why NLS Insurance?

We are proud to serve the First Responder community to help them protect their families, their lifestyle, and their wealth, so they can focus on protecting their communities.

Free Strategy Call to help maximize your plan

Dependable insurance services for any client

Advice from a fellow first responder & veteran







How To Work With Us

Get acquainted with our process, it's easy and takes just a few simple steps.

Setup Your Strategy Call

The first step is meet Bill or a member of our Team and find the right strategies for you.

Select Your Strategic Action Plan

We will review these strategies and how they fit your plan.

On-Going Service

We are your team to connect with to make sure that when life changes, we are there to help.

What people say about us.

Here are comments from our beloved clients

My interactions with Bill Rohac have been exceptional. He was able to explain the product in layman’s terms and make it easy to understand. He set me and my family at ease with my life insurance purchase.


Bill is a great person. He is not a salesperson. He cares for you and your family. I am so happy to refer him to my family and friends.


The Preferred Provider of LVPPA, NLVPOA, and their Members.

(702) 840-5144


(702) 432-5551

Phone Number

6720 N. Hualapai Way

Las Vegas, NV 89149

E-mail address

NLS Insurance

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